Graham Williams (Chairman & Chief Executive Officer and Co-founder)


Graham has extensive technology industry experience in high growth environments, building organizations, gaining market share, establishing channels & partners, industry analysts coverage, global presence and financial success (company & shareholder) in the systems and applications software and services industry ranging from start-ups/small to approx $100m to companies with revenues of $250m and nearly 1,000 staff including IPO, M&A, Exits and Equity/VC funding activities. He has held a range of senior executive positions, including Board Director, CEO, President, Vice President and Managing Director based in the UK, Netherlands, Sweden and USA for companies such as FirePond, Compuware/Uniface, SuperNova, Seer Technologies, Pansophic and Cullinet. With worldwide experience and responsibilities covering Europe, Middle East & Africa, Asia Pacific and Americas in the areas of general management, sales, marketing, professional services, support, development and finance & administration.


Clay Babcock (Chief Product Officer and Co-founder)


Clay has worked in the software, hardware, and consumer electronics business arenas, holding a variety of senior product marketing, sales and business development, product management and technical roles. He has been a key part of the success of some of the most innovative companies in the wireless, navigation, LBS spaces. He has formulated, managed and delivered many pioneering products in partnership with some of the world’s leading brands, including Apple, ATT Wireless, Google, Nokia, Symbian, IBM, Microsoft, T-Mobile, National Geographic, Verizon and Navteq. He has completed and launched several large-scale programs bringing together mobile and GPS devices and content solutions on time and within budgets. His knowledge of markets and market opportunities, customer requirements, together with his end-to-end understanding of the underlying technologies, makes him a formidable player in shaping and anticipating today’s converging market place.



Emma Blackburn (Chief Financial Officer)


Emma has vast IT finance expertise having spent 20+ years working with tech start-ups, SMBs and global enterprise. She has built finance teams from the ground up assisting start-ups with budgeting, accounting, board reporting preparation and compliance issues.  At Siebel Systems, Emma established and administered all financial systems for international subsidiaries during the explosive growth period of the “fastest growing company in the United States (Fortune Magazine, 1999).” International employees under her remit comprised 40% of the entire company, which grew from less than 200 to more than 8,000 employees during this period.  Emma earned a Masters and Bachelors degree from Stanford University in Industrial Engineering and Economics, respectively.


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